to see the video...download the Adobe Flash Player

Bob Cagle bio  Bob Cagle
Dean Pfutzenreuter bio  Dean Pfutzenreuter
Frank Humphries bio  Frank Humphries
Kelsey Damas bio  Kelsey Damas
Barry Dobyns bio  Barry Dobyns
Dusty Nelson bio  Dusty Nelson
  • Business consulting from software experts
Bob Cagle bio

Business Strategy and Management
Bob brings years of software industry management expertise to productOps. Prior to cofounding productOps, he spent two years at Krugle, where he built and managed the team that created a vertical code gathering and information management tool designed for software developers. In 2001, Bob co-founded Open Field Software, developers of the award-winning Ella for Spam Control anti-spam product.

In 1990, he co-founded Thuridion, a commercial software consulting firm. During his tenure as Thuridion's CEO, he led the growth of the organization to over 50 people as it completed more than 500 projects for companies like Symantec, Microsoft, Adobe, Hewlett-Packard and American Express. Bob's passions include quantitative analysis, usability, and software aesthetics.

See Bob's LinkedIn profile.

Dean Pfutzenreuter bio

Software and Business Solutions
Dean leads all aspects of software development for productOps. He has 20 years of experience developing and delivering shrink wrapped and enterprise software. Most recently Dean was Vice President of Engineering at Krugle, Inc., an innovative open source and enterprise code search engine. He was Vice President of Product Development and co-founder of Open Field Software where he architected Ella, an award-winning anti-spam product.

Dean also served as Director of Consulting Service at Thuridion, where he provided insight into new technologies, developed reusable code libraries and helped define their software development process. While at Thuridion he led the successful completion of over 60 commercial software products for brand-name clients. Prior to Thuridion, Dean worked on the FileMaker Pro developer team at Claris.

See Dean's LinkedIn profile.

Marketing and Strategy
Frank's capabilities include marketing strategy, product marketing and all aspects of brand and identity. He has held marketing positions in Europe, Asia and the USA and spent 17 years with Hewlett-Packard in Hong Kong and Silicon Valley. As Director of Marketing for HP's Enterprise business he drove the concept, development, construction, funding and operation of HP's $25M, 40,000 square foot corporate briefing center and brand showcase.

As a consultant Frank led a team to design and build HP's media-based, Consumer Experience Center in San Diego, and worked with a number of clients on brand and communication strategies – including Don Peppers' 1-to-1 Marketing and EMC Legato. In addition he spent three years managing operations for a boutique financial services firm where he doubled the staffing, quadrupled the top line and increased the bottom line by a factor of ten.

See Frank's LinkedIn profile. Frank Humphries bio

Development and Operations
Kelsey’s software engineering focus is on system architecture and operations. He is unusual in that his skills are both broad and deep and that he is truly agnostic in his technology choices, preferring to look beyond tools to the success of the delivered product.

For the past ten years, Kelsey has been developing solutions for a wide range of clients, from small businesses to high profile valley startups. He brings a wide variety of development experience to the productOps team, and past clients have included UC Santa Cruz, SAP, Interactive One, Yelp, and many others.

See Kelsey's LinkedIn profile.

Kelsey Damas bio

CSS Debauchery
Stuff about chuck. See Chuck's LinkedIn profile.

Chuck Keller bio

Barry Dobyns bio

Operations and System Architecture
A veteran of the early days of the internet and the beginning of the microcomputer revolution, Barry’s first "personal computer" was a 1975 8-bit Motorola MC6800D1 that ran at 0.5 Mhz and had a whopping 512 bytes of memory.

But times change and over the years he has worked with dozens of companies in the technology sector in engineering, engineering management and executive management. Companies like Cathay Pacific, GoodCompany.com, HP, NetSchools, IBM, Navisoft, America Online, GNN, FedEx, SRA, Novell, Photonics, Andersen Consulting, Prodigy, Thuridion, Microsoft, Tidemark, CoStar, Kofax, Ashton-Tate, Analytica, Borland, Altos, Seattle Computer Products, VisiCorp, Paladin, DEC, Qume, and more.

On a daily basis these days Barry uses Linux, Solaris, Palm OS, NetBsd, OS X, and Windows 2000/XP computers to get his work done. In the "museum" he has systems that run CP/M-80, VAX/VMS 5.x, BSD 2.8, 2.9, 2.11, Unix V7, RT-11, CDOS, AIX, HP/UX, Sun OS 4.1.3, Solbourne OS/MP 4.1c, Novell NetWare 3.11, 4.1, UCSD Pascal, PC/IX, Xenix and MS-DOS 1.2 that still get fired up from time to time. It's a disease, but fortunately we have built immunity.

See Barry's LinkedIn profile.

Dusty Nelson bio

Visual Communications
Before moving into the fast-lane of Santa Cruz in 2008, Dusty was a Hollywood-based director, cinematographer and filmmaker. Although he has directed feature films, documentaries, and TV Movies, his legacy remains an innovative approach to shooting "metal" – the car commercials he shot for Honda, Acura, Toyota, Nissan, Isuzu, Ford, Oldsmobile, Buick, Subaru, Mitsubishi, Mazda, Lincoln-Mercury, Pontiac, and GMC.

Today Dusty is extending the capabilities of productOps and creating web videos for local non-profit and for-profit companies such as NextSpace, Healthy Kids, Second Harvest Food Bank, Vida Verde, Bonny Doon Vineyards and the Santa Cruz Design + Innovation Center. In addition, he is exploring streaming video on the Internet, and is currently developing RAYGUN a “webisodic” internet series.

See Dusty's LinkedIn profile.